Influencer marketing has become the most favored form of social media marketing and we have …
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Why Airbnb Leverages Influencer Marketing in India
There’s no stopping of Airbnb. With 30,000 listings in the country, the portal claims to …
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How to Find the Right Influencers for Your E-commerce Brand?
There was a time when celebrity endorsements were the top choice for brands to promote …
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What Can We Learn From the Striking Amount Data of Indian Users on Instagram?
It is the start of the week and you are rushing your way into the …
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The Influencer Playbook
Influencer marketing is as much a data-driven business as it is a people’s business. Before …
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Ultimate Cheat Sheet to using Data for Marketing
What is the first thing that crosses your mind when you think about creating a …
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Top 3 Marketing elements That Influencers Get Right
Marketing is getting the art of storytelling right. It’s the only way you can speak …
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How Reliance Jewels Flashed The Perfect Marketing Jewellery?
Come February, Valentine’s Day vibes start to float around all over your Facebook feed. As …
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Influencer Marketing Trends To Watch Out For In 2018
It’s not news that brands are devoting an increasing percentage of their marketing budgets to …
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Terry Peigh of IPG on Growth of Influencer Marketing in India
With the growing influence of social media, the power of influencers today has increased significantly. …
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